Privacy Policy
Last updated: 28 August 2026
This policy explains how AKASO Action collects, uses and shares personal information when you visit akasoact.co.uk, place an order, contact us or otherwise use our services.
Who controls your information
AKASO Action is operated by RETRETO NEXT LIMITED, a company registered in England and Wales (company number 15166864, VAT number GB 493 7070 67). The registered office is Office 8929, 182-184 High Street North, East Ham, London, E6 2JA, United Kingdom. Email: [email protected].
Information we collect
- Identity and contact details, including name, email, telephone number and billing or delivery address.
- Order and transaction details, including products purchased, delivery details and payment status. Full card numbers are handled by the payment provider and are not stored by us.
- Device and usage information, such as IP address, browser, operating system, pages viewed and referring website.
- Messages, photographs or videos you choose to send for support, returns or warranty claims.
- Reviews, marketing preferences and other information you voluntarily submit.
How and why we use it
We use information to accept and fulfil orders, take payment, deliver products, provide support, handle returns and warranty claims, prevent fraud, secure the website, keep required tax and accounting records, and respond to legal requests. Where you consent, we also use it for marketing and non-essential analytics.
Our legal bases are performance of a contract, compliance with legal obligations, legitimate interests in operating and protecting the store, and consent where required. You can withdraw consent at any time; this does not affect processing that was lawful before withdrawal.
Cookies
Strictly necessary cookies support the basket, checkout and security features. Analytics or marketing cookies are used only where you consent through the cookie controls. You can change your choice through those controls or your browser settings.
Who we share information with
We share only what is needed with payment processors, delivery carriers, returns and warranty service providers, website or hosting providers, analytics or review providers, professional advisers and authorities where required by law. We do not sell personal information for money.
International transfers and retention
Some service providers may process information outside the UK. Where required, we use appropriate safeguards such as UK adequacy decisions, the UK International Data Transfer Agreement or approved standard contractual clauses. We keep order and accounting records for the period required by law and other information only as long as needed for the purpose collected.
Your UK data rights
Subject to legal limits, you may ask for access, correction, erasure, restriction of processing, objection to processing, data portability, or withdrawal of consent. Email [email protected] and tell us which right you are exercising. We may verify your identity before responding.
You can complain to the Information Commissioner's Office at ico.org.uk/make-a-complaint. We would appreciate the opportunity to address your concern first.
Children and changes
The store is not directed at children. We do not knowingly collect personal information from anyone under 16. We may update this policy from time to time and will publish the current version on this page.